Midwich Limited are a leading distributor of audiovisual and IT technology products. Midwich has been supporting the UK channel community with a value added distribution service for over a quarter of a century and represents many of the world’s most desirable brands - 2004 saw a £147 million turnover.
Affinity New Media, web design and database development specialists in Norwich were asked to build a microsite to herald the launch of HDTV in the UK together with designing some online advertising concepts.
The site is designed to explain all about HDTV, the benefits and profile the brands available.
Utilising flash technology and a highly visual approach, the creative style used on the site is due to be rolled out throughtraditional media also.
